Radio Advertising Is Cost-effective
AM/FM radio advertising is still the most cost-effective advertising medium today, despite all the changes in the last decade in how consumers access music. It's an inexpensive way to reach your existing and potential customers. For optimum results, when scheduling radio ads, you want to control - reach, frequency, and consistency. Frequency in radio advertising. Frequency is the number of times your ad is heard by listener over the course […]